Secondary Research - Article On Animal Shelters

This article explains how people can have good and bad experiences with animal shelters and the types of animal shelters that are out there.

Secondary Research - Dog Transformation

This shows Some dogs transformation from being abandoned to where they are now. This shows the types of physical and mental effects abandonment can have on a dog and how much a loving family and a little TLC can do for some animals

Primary Research - Video Interviews

Location Recce

Storyboards

Props and Costumes

In our advert we didn't really use many costumes, we just let the actors wear their normal everyday clothes to make the advert seem more realistic. However we did use more props, we used things such as benches for the actor to sit on, a bag, Vo5 product, a microphone, microphone stand and lead.

TV advert - final feedback

Jessica, some very good work produced here and within your group, you have created an effective re-branding adverting concept and a well-produced TV advert. In regards to unit 2: Communication Skills for Creative Media Production (pitch and presentation): You were able to use appropriate techniques to extract comprehensive information from written sources and present a well-structured and substantial media production report which conveys information and precise exemplification and justifies conclusions with supporting arguments. Your pitch was interesting and I thought that you conveyed the information about your re-branding idea and employed forms of address in your pitch to communicate ideas effectively. The pitch was visually good and you deployed and managed technology to pitch a media production proposal with creativity and flair and to near professional standards. In regards to unit 30: Advertisement Production for Television: Within your TV advert analysis, you were able to comprehensively explain structures and techniques of TV advertisements with elucidated examples and consistently using subject terminology correctly. Working within your group, you were able originate and develop an idea for a TV advertisement showing creativity and flair and working independently to professional expectations. The advert demonstrated a good understanding of conventions in TV adverts and it was clear that you were able to produce a TV advertisement to a good standard showing some imagination and with only occasional assistance. Your evaluation was also detailed and you explained your own TV advertisement production work with reference to detailed illustrative examples and generally correct use of subject terminology.